Entries by Nada Abuhamdeh

TCPA Regulations Will Be Effective October 16, 2013.

The 1991 Telephone Consumer Protection Act (TCPA) prevents consumers from receiving unwanted calls, voice messages, text messages, and other types of telephone communication. As October 16 approaches, the TCPA’s new rules will be taking effect. Now there is a required written consent from customers for texts made to cell phone for solicitation. For informational texts and […]

3 Reasons Businesses and Consumers LOVE Mobile Marketing

  Lets start off by clarifying exactly what mobile marketing entails. Mobile marketing is a way businesses can directly communicate with consumers via handheld devices. These devices, usually smartphones and tablets, can provide information to customers by promoting goods, services, and ideas. There are several different approaches to mobile marketing. Today, we’re going to show […]