Entries by Brett Gordon

Optimizing Your Site For Mobile

Mobile, Mobile, Mobile If you haven’t already learned this by now, mobile is important. Yet, even though a lot of people know this, a majority of websites are not mobile optimized. In fact, only 10 percent of all websites are mobile friendly, 16 percent of marketers have developed a strategy for mobile, and only 14 percent of that 16 percent stated […]

What’s the Difference Between Mobile Web Apps and Native Mobile Apps?

When deciding on how to build an application for mobile devices, there are two main directions you can go; you can use a native application or a mobile web application. Some companies, such as Twitter, are able to maintain both a native app and a mobile web app, but Twitter is a huge company that, […]

SMS White Label Marketing, How It Can Benefit You

SMS white label marketing is a way to market your company using someone else’s platform as your own. This would be a version absent of our company logo and information leaving you free to market the program as your own. You can name the program, display your company logo, customize the colors and fonts, and […]

What is the difference between Adaptive, Reactive and HTML5 Mobile Sites?

When you finally decide to take your company website mobile, there are three types of mobile websites to choose from. There are adaptive mobile sites, reactive mobile sites, and HTML5 mobile sites. All of these are responsive web designs which are built to provide the most favorable viewing experience possible for the end user. They […]

Bulk SMS Text Messaging; Send SMS Anywhere in the World

Bulk SMS messaging is a way to send high volumes of text messages to potential customers, suppliers, employees, and partners that allows you to connect and interact with them. Oftentimes companies will use bulk SMS messaging for entertainment, enterprise, and mobile marketing purposes. More specifically, you can send alerts, reminders, notifications, or announce competitions where […]

Text Messaging Killed The Voicemail Star

In today’s day and age of faster communication, faster information transfer, and faster ways of getting things done, voicemails are becoming increasingly irrelevant, and annoying. Simply put, when you are at work, sometimes you just don’t have the time to be checking every voicemail left on your phone. It’s also important to note that voicemails are becoming […]